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Strategic Communication for Good Governance

In 2007-2008 CDC’s Director worked with the World Bank to help develop communication strategies for a major “Demand for Good Governance Project” that is being financed with a World Bank Credit. Beginning in July 2007, Mr. Bouhafa developed communication strategies for the 4 State Institutions (SI’s)involved in the project, as well as a strategy for the project as a whole. The four Sis involved in the project are – Ministry of Interior; Cambodia National Radio; Arbitration Council; and Ministry of National Assembly & Senate Relations and Inspection (MONASRI) . The innovative nature of the DFGG project and the current context of Cambodia call for a communication strategy that helps mobilize broader support for work on DFGG, and help sustain and expand results The project’s communication strategy works at three levels.

First it helps promote the expanded services offered by the SIs, by marketing them (using mass media, interpersonal and even entertainment channels) to wider audiences as these services develop. This helps generate positive and increased demand for these services. Second it helps bring in additional NSAs to be funded through the partnership plans in Component 1 and grant-making in Component 2. Third it will advocate for, and promote, project results and exchange of ideas among key decision makers to ensure the project’s sustainability over its 4 year span and beyond, to generate complimentary and supplementary efforts, and to deepen the understanding of demand-side approaches in Cambodia.

For more information visit http://www.interior.gov.kh/wb_dfgg.asp

Strategic Communication for Economic Reform in Syria

CDC is working with GTZ and the office of the Deputy Prime Minister on a communication strategy to communicate reform to the various stakeholders in Syria. The project began with a qualitative research to assess people’s perception and awareness and concerns about the economy and what their expectations would be to help change the situation. During the research phase CDC worked with Ministers and other key officials in the Ministries most concerned with the reform to help them design and deliver communication messages to stakeholders in Syria and beyond.

Research into Sources of Credible information in the Democratic Republic of Congo

At the request of UNICEF, CDC carried out a major study with the University of Kinshasa on sources of credible information in the Congo. The results from the study are to be used in revising UNICEF’s long term program. The study also looked at media access in the country, as well as information on key areas of UNICEF programmes such as health.  

 

Visit the Project Archive

Executive Summary of the Cultural Heritage Promotion, Preservation and Protection Strategy
   
Introduction to the Communication Strategy for PPP’s in Africa

Niger Knowledge Attitudes and Practices about Polio in Sudan
Research conducted by the Center for Development Communication, Nov. 2002
This study was carried out by the CDC to assist UNICEF and the Government of Sudan in making appropriate strategic communication choices regarding Polio Immunization. Learn More

Sudan Etude CAP Niger dans les régions de Maradi, Agadez et Tahoua
The Center for Development Communication, Avril 2002
L'objectif de cette étude menée par le CDC, en partenariat avec l'UNICEF, était d'approfondire la compréhension des connaissances, attitudes et pratiques de la population Nigérienne (en particulier, de la population féminine) par rapport à leurs sources crédibles d'information, en vue de proposer des stratégies de communication pour le développement au niveau communautaire. Learn More

 
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