About Workshops

CDC will offer its own workshops that eligible candidates can sign up for on line:

In 2012 CDC will offer the following courses.

International Executive Media and TV Workshop (IEMTW)

The IEMTW is an intensive hands on learning event that helps project and communication officers learn to better engage the media around their particular issues and to increase public support and visibility for the organization.

Expected Results

By participating in this intensive 3 day course you will improve skills in the following three areas:

Communicating Strategically: Learn how to develop clear and concise messages as part of an overall communication strategy

Delivering an Effective Interview: Through 3 individual coaching sessions become confident in balancing the three v’s of effective communication to deliver the messages your organization wants to convey

Building Bridges with the Media: Learn how to work with the media by first understanding their perspective
Understanding what journalists are looking for : Understand the different types of journalists and how you can or cannot fit into a story.

The learning is designed so that we combine individual coaching sessions with group learning so that what you learn is internalized and can be easily applied. Results are immediate for most participants.

The number of participants is deliberately kept small, to enhance learning retention.

The IEMTW will be offered in Beirut, Bangkok, Vienna, Washington DC and Nairobi among other locations. Check Calendar for dates

Click here for full course description

Request more Information.

Strategic Communications for Governance Programming Workshop (SCG)

This course is unique. It combines a focus on strategic communication skills with issues related to media governance. We have offered this course 5 times, in Geneva and in Phnom Penh (in response to a request from the UNDP office there).

Over a period of three days, this workshop highlights key issues related to governance and the media and analyzes a variety of themes related to the role of the media in establishing good governance practices.

The SCG will be offered in Bangkok See Calendar for Details.

Click here for full course description

Strategic Media Skills for Senior Managers (SMS)

The SMS course was piloted successfully in 2006 and has been offered 12 times since. The course is tailor made for busy senior managers who need to learn but have extensive demands made on their time.

The course is intended to complement the usually brief training that is offered through in house courses. Many of our participants are graduates of the UNCT Leadership and Coordination workshop that is organized by the United Nations System Staff College (UNSSC) in Turin each year.
This course will focus on management aspects of communication – including dealing with crisis; managing a media friendly office; and developing effective spokesperson behavior. Each participant will get three sessions of coaching either individually or in small groups of maximum 4 participants.

The SMS will be offered in Geneva, Washington DC and Bangkok in 2012. See Calendar for Details.

Click here for full course description

The Ready Conference – Social Media

In response to demand from our clients we have included social media sessions in all of our workshops since 2009. These sessions were alternatively targeted at senior managers to advocate the use of social media, and to practitioners to help them develop social media plans as part of their overall communication strategies. We are now offering a three day course that is targeted primarily at practitioners to help them implement social media as part of the organization’s communication strategy. The first course will be piloted in Washington DC in the first semester of 2012. If you are interested please contact Walter Gill, Program Manager for details.

…when you’re ready to make Social Media a functional part of your organization –

The Ready Conference (Three Days)

While many organizations may be focused on the me-too excitement of social media, the Center for Development Communication (CDC) believes that social media is best used and most effective if it is content driven, strategic in its tactics and focused on reaching target markets that are important to an organization. Our focus starts with a communication strategy, emphasizes defining a message and then looks for ways to integrate the social networks as interactive communication outlets in the media mix of the organization. To deal with this we have developed a three day conference that will examine the “how” of social media. It will also address issues of social media policy for an organization, success metrics, and being prepared to engage in online reputation management.

Who should attend?

Information and communications officers, programme officers, and technical specialists, will gain the most from attending this course. This includes those involved with: (1) writing, editing and developing technical documents for the country programme; (2) Coordination of news releases and media relations; (3) Content Management for web sites; and (4) External communication with beneficiaries, stakeholders, and donors.

Participants will need to bring:

•Laptop or Net Book

•Have determined needs in your communications strategy which might be able to be met by social media

•Delegated authority to create content and use social media on behalf of your agency

Results : By the end of the course participants will be able to:

Use concrete social media tools to help implement an existing communication strategy
Identify and target online influencers in the blogger and twitter spheres for your organization
Be aware of when your agency is being talked about online
Develop a decision process to engage in reputation management
Measure the success of social media communication

Click here for full description

Workshop Tuition Fees

Prices for the workshops are variable across events due to the different conference facility costs. Request a Price for a Workshop. Special conditions may apply for each workshop so please check this by sending an email to mbouhafa@cendevcom.org

In addition, special volume and other discounts may be available. Please check with slamkinsi@cendevcom.org

Fees do not cover airfare. Participants are responsible for their own travel arrangements, costs and visa. CDC will provide an invitation letter for any participant who requests it. Fees must be paid in US dollars prior to the start of the workshop. Payment deadlines will be communicated to registered and sponsored participants.
CDC has no independent capacity to provide sponsorship, but will gladly assist in identifying sponsors from our UN and Donor Agency contacts
Enrollment at all workshops is subject to availability and approval by CDC staff. All applications will be reviewed by CDC.

Cancellation Policy

100% of the tuition will be refunded up to two (2) weeks before the workshop begins. After two weeks, there will be no refund, unless cancellation was necessary due to exceptional circumstances.